Google has removed a so- calledвЂњ gay conversion app developed by to remove it from the Play Store,
ASO, white hat and black hat stuffs, are all secondary to having an app that serves a purpose, fill the gap, or just simply comman sense usable versus many low quality apps out there. You can keep your time and get it all from one source. The company says the move will stop developers from attempting to manipulate ranking or relevancy in Google Play search results.
Hope it helps.